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Viva Energy Group Announces extension of Alliance with Coles

06 Feb 2019  |  09:27:00  |  Associate analysts  |  Increase  |  Decrease  |  

Original announcement: Viva Energy and Coles extend and strengthen the Alliance

Viva Energy Group announced that it has extended the alliance with Coles Express through to 2029 under new terms which will create greater alignment between the parties and will position the Alliance for future growth. Under this revised agreement the Company will assume full responsibility for the provision of the fuel offering, including retail fuel pricing and marketing across the Alliance network from early March 2019. This will allow the firm to provide a more consistent fuel offer across the Shell branded network, improve competitiveness, and better optimise its extensive nationwide supply chain and refining businsses.

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