Cricut Inc

CRCT

Company Profile

  • Business description

    Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs and T-shirts to large-scale interior decorations. It has two segments including the Platform segment which derives revenue from monthly and annual subscription fees, purchases of digital content, and a minimal amount of the revenue allocated to unspecified future upgrades and enhancements related to the essential software and access to the Company's cloud-based services and Products segment which derives revenue from the sale of its connected machine hardware, and sale of craft, DIY, home decor products and extensions.

  • Contact

    10855 South River Front Parkway
    South JordanUT84095
    USA

    T: +1 385 351-0633

    https://www.cricut.com

  • Sector

    Technology

    Stock type

    Sensitive

  • Industry

    Computer Hardware

    Fiscal Year End

    31 December 2026

    Employees

    700

Stocks News & Analysis

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Investors punish this ASX player after acquisition

We think the floundering stock price is not reflective of underlying asset value.
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Revenue growth on track for undervalued ASX healthcare stock

Near-term cost growth does not change our long-term view.
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Sales shine but broader macro outlook darkens for this ASX share

US stores are struggling, but our investment thesis hinges on the Australian rollout.

Morningstar Investment Ideas

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