Premier Investments Ltd

Company Profile

• Business description

  Premier Investments owns two global retail brands. While Smiggle has been operating outside of its core Australian and New Zealand markets for many years, the more prolific fashion brand Peter Alexander only recently entered the United Kingdom. The unique Smiggle brand, retailing children’s stationery in Australia and overseas markets. Premier materially restructured in 2025, merging its five core apparel brands with department store Myer. It distributed its Myer equity stake to its shareholder with an in-specie capital reduction and dividend.Premier is also a significant shareholder in Australia-listed company narrow-moat Breville Group.

• Contact

  417 St Kilda Road
  Level 7
  MelbourneVIC3004
  AUS

  T: +61 396506500

  https://www.premierinvestments.com.au

• Sector

  Consumer Cyclical

  Stock type

  Cyclical

• Industry

  Apparel Retail

  Fiscal Year End

  31 July 2025

  Employees

  9,000