The RealReal Inc

Company Profile

• Business description

  The RealReal is the largest pure-play luxury resale platform in the US, generating $1.8 billion in 2024 gross merchandise volume and addressing a niche (personal luxury resale) that had previously been serviced by inefficient upscale boutiques and local pawn shops. The company generates revenue via consignment and first-party sales on its online marketplace, and through a small volume of direct sales. With a hands-on approach that actively sources inventory and authenticates every item on its platform, The RealReal is able to justify much higher take rates than peers, working out to roughly 36% of net merchandise value in 2024, which excludes returns, cancellations, and first-party sales.

• Contact

  55 Francisco Street
  Suite 150
  San FranciscoCA94133
  USA

  T: +1 855 435-5893

  https://www.therealreal.com

• Sector

  Consumer Cyclical

  Stock type

  Cyclical

• Industry

  Luxury Goods

  Fiscal Year End

  31 December 2026

  Employees

  3,011